Based in the head office of AS Watson Europe overlooking the River Thames next to Battersea Park, Group CRM are the hub of customer insight & analytics and commercial CRM/Loyalty for the group.

Established 5 years ago we have grown to 20 people in the Battersea office and 15 people based in Hong Kong. Our Data Scientists, Commercial, and Campaign Development teams are from across the globe with deep experience in data mining, modelling and commercial application. We pride ourselves with being the experts in data, customer, and insight. 

Working in conjunction with our Business Units, we develop and execute the Customer Strategy, as well as acting as an in house agency for the delivery of reports and analytics. Our goal is to ensure that all CRM activity and customer insight across the group delivers an exceptional customer experience and enhances our retailing decisions. We work closely with our colleagues in eLab Commercial to design multichannel customer journeys and to personalise the content and communications we are sending. We are passionate about putting the customer first. 

There are great opportunities for prospective candidates to join our team. If you want to work in a sector of the industry that is growing fast and showing the value of Big Data, then we would love to hear from you.