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Content Specialist

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Role Purpose:

The Content Specialist will join the Watsons International team and work with business units from other regions to boost our brand awareness and maintain a tone of voice for consistent digital presence. This position will be responsible for creating engaging digital contents and managing projects. The specialist must be creative, innovative, detail-focused, customer-obsessed and a highly motivated team player.

A typical day in this Role:

  • Content creation, curation & management in blogs and social media such as Facebook, & Instagram.
  • Conducting keyword research and following SEO best practices.
  • Planning and following an editorial calendar, collaborating with other members of the content production team to ensure timely delivery of materials.
  • Working closely with Business Units & internal counterparts to deliver engaging contents.
  • Tracking and measuring content effectiveness and engagement with the use of Google Analytic & Facebook Insights.
  • Other ad-hoc projects as assigned by management.

This job is a good fit for You if:

  • You are creative and love to create engaging digital contents.
  • You are familiar with different social media platforms like Facebook and Instagram.
  • You enjoy working with people with dynamic culture. 

What we look for:

  • Bachelor degree in any discipline.
  • 2-3 years working experience preferably in ecommerce; experience in FMCG/retail industry/ beauty magazine is an advantage.
  • Good sense of trend in Health, Beauty & Lifestyle.
  • Hands on PC operations including MS Excel, MS Office and Chinese Word Processing.
  • Familiar with data management and with knowledge of Google Analytics and Wordpress.
  • Highly Multi-tasking, fast paced, attentive to details with high accuracy.
  • Fluent in spoken and written English, Cantonese and Mandarin with good communication and interpersonal skill.
  • A good team player with a positive 'can do' attitude.

information provided will be treated in strict confidence and be used only for consideration of your application for relevant/ similar posts within the A.S. Watson Group.


Watson House,1-5 Wo Liu Hang Road,Hong Kong,Fo Tan NT Hong Kong


Apply now to become part of more

By joining us, you will be part of More than just a health and beauty retail group. You’ll become part of an organisation which is well-recognised all over the world.